SEO

SEO

An SEO article is a piece of written content like a blog post that is featured on your website as a page with a unique URL. An SEO article educates, informs and/or entertains your target audience with expertise and quality. An SEO article is also optimized for search engines so that it has a better chance of getting on Page 1 of the search results.

An SEO article is optimized for search so that it can help search engines better understand what the topic is about (see Google’s Webmaster Guidelines for more on this). This increases the chance it will be considered relevant to a query and show up on Page 1 of the search results.

. Delight your intended audience.

SEO articles can result in things like return visits to your site, more time on your site viewing other content, and conversions.

Creating compelling and useful content will likely influence your website more than any of the other factors discussed here. Users know good content when they see it and will likely want to direct other users to it. This could be through blog posts, social media services, email, forums, or other means. Organic or word-of-mouth buzz is what helps build your site’s reputation with both users and Google, and it rarely comes without quality content.

Beat your competition in the search results.
A search-optimized article uses data to make it better. Find out what the top-ranked content is doing on the same topic. Then you can meet or exceed it.
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